Products · Aria

Your content creator, social manager, and marketing strategist.

Aria is the Awareness & Revenue Intelligence Automation agent. It proposes campaigns, drafts content, runs drip sequences, and tracks leads from first touch to closed pipeline. Every output requires your approval.

Aria campaign recommendations email proposing three new marketing campaigns with content pillars, channels, and assets to create
Aria proposing next month’s campaigns — you pick which ones run.

What Aria does.

Aria is the marketing counterpart to Sage. Where Sage works your pipeline, Aria works the awareness layer above it: content, social, campaigns, and the drip sequences that nurture leads between qualified moments.

Strategy

Campaign proposals

Proposes monthly campaign themes aligned to your content pillars, current pipeline gaps, and upcoming marketing moments. You approve the theme, Aria executes.

Content

Drafts that sound like you

Blog posts, landing pages, social posts, and drip emails, written from your knowledge base and your past content — so the voice is yours, not a template.

Distribution

Social and drip

LinkedIn and X with cadence discipline. Drip sequences to leads with per-email approval. Every touch logged as activity in your CRM.

Start a campaign from a sentence — or a brief.

Give Aria a topic and a few sentences on the angle, audience, and outcome you want — or attach a PDF brief — and it drafts campaign proposals for you to review. Upload a white paper or guide once and every campaign can reuse it. Everything stays a draft until you approve it.

Console Campaigns workspace with a new campaign form and a content library for reusable assets such as white papers
Draft a campaign with Aria, and keep reusable assets in one library.

The weekly rhythm.

Aria plans on Sunday and works the week from there.

WhenAria activity
Sunday eveningPlanning email — proposed content for the week ahead, grounded in the monthly campaign
MondayDrafts for the week in your review queue
Tuesday–FridayScheduled posts go live after your approval; Aria tracks engagement and first-comment links
Each dayDrafts replies to drip responses in your voice for approval, or flags them for a human
MonthlyPipeline and drip performance report with leads-by-campaign attribution
Aria weekly marketing report showing lead pipeline, lead score distribution, leads by source, and engagement metrics
The weekly report: leads by source, score distribution, and engagement.

Content pillars, not content mills.

Aria doesn’t generate volume for its own sake. Every post, every blog, every drip email maps to one of your content pillars — the four or five themes your ICP cares about. If a topic doesn’t map to a pillar, Aria won’t write about it without a specific request from you.

Aria also keeps competitors out of your owned content. The messaging fight happens in sales conversations, not on your blog.

Attribution all the way through.

Lead capture

Form to CRM

Forms on your site write directly to your CRM as new leads, with campaign source, content attribution, and timestamp preserved.

Nurture

Drip sequences

Multi-touch branded drips to leads who aren’t ready for a call. Four-touch default cadence, exit on reply or bounce, full activity log.

Measurement

Traceable ROI

Every lead traces back to the first content touch that attracted them. Campaign-level ROI is a one-query answer.

Aria new lead alert email showing the lead company, the content download that sourced it, and confirmation that the lead was created in the CRM and entered drip marketing
A test lead, end to end: form download, CRM record, drip enrolled. CRM link redacted.

See Aria’s output.

The best way to understand Aria is to see real outputs — a campaign proposal, a blog draft, a drip email. Book fifteen minutes and we’ll walk through live examples.